Do you have a lot of photos and videos related to your business, but you’re overwhelmed every time you try to figure out when to use them? The urge to post all of them on social media immediately can be strong, but I’m here to tell you to take a breath and make a plan...
You’ve probably seen the term “Brand Management” thrown around a lot over the years and the official definition of the term makes it easy to understand what it is. “In marketing, brand management begins with an analysis on how a brand is currently perceived in the...
It is a truth universally acknowledged in 2025 that to do your business justice, you need to have a social media presence. Sure, select businesses can get away without being on the internet or just having a website but that isn’t the case for the majority. According...
Did you know that the very first social media site launched in 1997? While Myspace is usually thought of when people think of social media’s start, Britannica gives that honor to SixDegrees.com. SixDegrees closed down in 2000, but nearly 30 years after its founding,...
Are you thinking of writing a social media post and posting it immediately? Whoa back! There is a lot of thought that should go into each post you make on your business page, from your wording to the timing of your post. In today’s blog, I’m talking about three...
In an ever-evolving world where technology is rapidly taking over and more than five billion people have social media accounts, it’s nearly impossible to have your business live up to its full potential without an online presence. But creating a social media...
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