About

Us

Much like our namesake helped Helios circle Earth, we are here to help you reach any client you wish – from those in your backyard to those on the other side of the planet.

Much like our namesake helped Helios circle Earth, we are here to help you reach any client you wish – from those in your backyard to those on the other side of the planet.

Horses on a track
A woman jumping over a fence riding sidesaddle on a gray horse.
Man riding a horse outside

Founded in 2018, Pyrois Media is a brand management agency providing a variety of services to help our clients achieve their goals. A small equine marketing and research company, Pyrois Media’s goal is to help our clients’ business succeed, whether it is selling multi-million dollar horses or helping the next generation catch the horse bug. 

Founded in 2018, Pyrois Media is a brand management agency providing a variety of services to help our clients achieve their goals. A small equine marketing and research company, Pyrois Media’s goal is to help our clients’ business succeed, whether it is selling multi-million dollar horses or helping the next generation catch the horse bug. 

PYROIS MEDIA SERVICES

Content Creation

Photography

Research

Social Media

Website Management

“Melissa has been producing content for the Coolmore America website since we engaged her during October 2019 and we have been very impressed with her work. Melissa has an excellent knowledge of racing and breeding which is reflected in her writing. Professional and diligent, she’s a pleasure to deal with and comes highly recommended by us.”

Richard Henry

Coolmore

“Melissa is a total professional, working with her has been easy. She’s creative and thorough and sees all of the tasks through to the end. Her knowledge of equestrian sport runs deep and she’s always looking to learn more as we work on projects.”

Joanie Morris

Four Schools Farm

“Working with Melissa of Pyrois Media has been one of the best and most seamless experiences yet. She is knowledgeable about photography and capturing just the right moments with horses, and she offered suggestions to take my social media accounts to the next level. I highly recommend Pyrois Media!”

Meagan Dean

Dean Quarter Horses

PYROIS MEDIA BLOGS

Finding Success Through Research

Finding Success Through Research

If you work in the equine industry, you know research plays a large part in finding success. From researching what crosses work best with certain sires to the sales prices of top runners – every piece plays a significant role in visiting the winner’s circle. At Pyrois...

Tools Of The Trade: Pyrois Media’s Social Media Tools

Tools Of The Trade: Pyrois Media’s Social Media Tools

Social media clients are a huge part of the Pyrois Media roster in addition to it being a big part of Pyrois Media’s own marketing plan so I’m always looking for new and improved ways to provide the best experience possible both for my clients and myself. With that in...

Eight Ways To Build Your Brand On Twitter

Eight Ways To Build Your Brand On Twitter

With 326 million active users on Twitter every month and 500 million people visiting the site every month without logging in, Twitter is a social media platform every business should consider for their marketing. But admittedly, the short form format and the speed of...

PYROIS MEDIA BLOGS

Keeping It In The Family: Kentucky Derby & Oaks

Keeping It In The Family: Kentucky Derby & Oaks

Kentucky Derby contender Zandon winning the G1 Bluegrass Stakes A combined 37 horses have entered the G1 Kentucky Derby and G1 Kentucky Oaks this weekend with two on the also-eligible (AE) list for the Derby and one on the list for the Oaks (meaning if someone...

Horses Who Built Me: Bound For Vegas

Horses Who Built Me: Bound For Vegas

In this series, Melissa talks about the horses who have helped shape her career and create Pyrois Media. Nothing makes me feel as old as realizing that exactly 17 years ago, I was continuously staring at Crystal waiting for her to release her hostage – the horse we...

Ten Questions With Pyrois Media Founder Melissa Bauer-Herzog

Ten Questions With Pyrois Media Founder Melissa Bauer-Herzog

Working in the equine industry in both the United States and Australia after graduating college in 2012, Melissa Bauer-Herzog founded Pyrois Media in 2018 upon her return from Australia. This week’s blog lets you get to know the person behind the company, from her...

Beyond the Lens: January Stallions Part 2

Beyond the Lens: January Stallions Part 2

This week we’ve hit the end of our “Kentucky Stallions” journey with a group of mostly young stallions at Spendthrift and Castleton-Lyons. In November and January, I bounced back and forth between the sales and the farms to not only refresh myself on the established...

Email

Melissa@PyroisMedia.com

SOCIAL MEDIA

@PyroisMedia

LOCATION

Bedford, Texas

Phone

(360) 921 – 8754