About

Us

Much like our namesake helped Helios circle Earth, we are here to help you reach any client you wish – from those in your backyard to those on the other side of the planet.

Much like our namesake helped Helios circle Earth, we are here to help you reach any client you wish – from those in your backyard to those on the other side of the planet.

Horses on a track
A woman jumping over a fence riding sidesaddle on a gray horse.
Man riding a horse outside

Founded in 2018, Pyrois Media is a brand management agency providing a variety of services to help our clients achieve their goals. A small equine marketing and research company, Pyrois Media’s goal is to help our clients’ business succeed, whether it is selling multi-million dollar horses or helping the next generation catch the horse bug. 

Founded in 2018, Pyrois Media is a brand management agency providing a variety of services to help our clients achieve their goals. A small equine marketing and research company, Pyrois Media’s goal is to help our clients’ business succeed, whether it is selling multi-million dollar horses or helping the next generation catch the horse bug. 

PYROIS MEDIA SERVICES

Content Creation

Photography

Research

Social Media

Website Management

“Melissa has been producing content for the Coolmore America website since we engaged her during October 2019 and we have been very impressed with her work. Melissa has an excellent knowledge of racing and breeding which is reflected in her writing. Professional and diligent, she’s a pleasure to deal with and comes highly recommended by us.”

Richard Henry

Coolmore

“Melissa is a total professional, working with her has been easy. She’s creative and thorough and sees all of the tasks through to the end. Her knowledge of equestrian sport runs deep and she’s always looking to learn more as we work on projects.”

Joanie Morris

Four Schools Farm

“Working with Melissa of Pyrois Media has been one of the best and most seamless experiences yet. She is knowledgeable about photography and capturing just the right moments with horses, and she offered suggestions to take my social media accounts to the next level. I highly recommend Pyrois Media!”

Meagan Dean

Dean Quarter Horses

PYROIS MEDIA BLOGS

Eight Ways To Build Your Brand On Twitter

Eight Ways To Build Your Brand On Twitter

With 326 million active users on Twitter every month and 500 million people visiting the site every month without logging in, Twitter is a social media platform every business should consider for their marketing. But admittedly, the short form format and the speed of...

Six Ways to Post Efficiently On Social Media

Six Ways to Post Efficiently On Social Media

It is a truth universally acknowledged in 2022 that to do your business justice, you need to have a social media presence. Sure, select businesses can get away without being on the internet or just having a website but that isn’t the case for the majority. According...

Six Tips For Those Wanting to Work in the Equine Industry

Six Tips For Those Wanting to Work in the Equine Industry

Last week I was a guest on the Amplify Horse Racing Hangout (you can find the replay on the bottom of this blog) and one of the things I was asked was to give tips for those who want to work in the equine industry. We didn’t get a chance to go as in depth as I would...

PYROIS MEDIA BLOGS

Ten Questions With Pyrois Media Founder Melissa Bauer-Herzog

Ten Questions With Pyrois Media Founder Melissa Bauer-Herzog

Working in the equine industry in both the United States and Australia after graduating college in 2012, Melissa Bauer-Herzog founded Pyrois Media in 2018 upon her return from Australia. This week’s blog lets you get to know the person behind the company, from her...

Beyond the Lens: January Stallions Part 2

Beyond the Lens: January Stallions Part 2

This week we’ve hit the end of our “Kentucky Stallions” journey with a group of mostly young stallions at Spendthrift and Castleton-Lyons. In November and January, I bounced back and forth between the sales and the farms to not only refresh myself on the established...

Beyond The Lens: January Stallions Part 1

Beyond The Lens: January Stallions Part 1

I ended November’s blog with Darley and we return to Jonabell this week for the first blog in the Beyond The Lens: January Stallions series! Also included in this blog are photos from Coolmore America, including fan favorites such as Triple Crown winner American...

Beyond The Lens: November Kentucky Stallions Part 3

Beyond The Lens: November Kentucky Stallions Part 3

In the final of the November Open House blogs (don’t worry, if you don’t see a farm in the November blogs then they’ll likely be in the January ones!) I visit Darley and Shadwell to see some past and present stars. From a new retiree like champion Essential Quality to...

Email

Melissa@PyroisMedia.com

SOCIAL MEDIA

@PyroisMedia

LOCATION

Bedford, Texas

Phone

(360) 921 – 8754